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Ear to the Ground career site
Strategy · Manchester · Hybrid Remote

Senior Fan Intelligence Executive

Help us to create culturally impactful brands by ensuring all our work is Fan Intelligence first.

Job Purpose

As a Senior Fan Intelligence Executive, you’ll work closely with our Senior Fan Intelligence Manager to oversee our proprietary network of sport, gaming and entertainment fans ensuring that they are engaged and ready to contribute to our insight and creative work.


You’ll facilitate the interaction between fans and our Strategy and Creative experts in their delivery of world class work, ensuring that all projects are Fan Intelligence first.

Main Responsibilities and Activities


Managing the network of fans to ensure that they are engaged in relevant projects, bringing unique insights and creative inspiration into our processes through the right forms of interaction (video interviews, verbal responses, survey responses).


Owning administration aspects which underpins effective engagement and relationship management of the network including outreach communications, briefings, payments and contracting / compliance.


Working with the Senior Fan Intelligence Manager to identify, engage and on-board new fans to grow our network in line with client and agency needs.


Helping the Fan Intelligence team in delivering on the business data strategy (qualitative and quantitative), ensuring that all forms of fan data are accurately processed to service different needs in the business. Support the wider Strategy team in the evolution of our proprietary AI platform through the management of data.


Work with the wider team to assist in the development of efficient Fan Intelligence and other innovation processes, incorporating and maximising the use of AI.


Becoming an expert in sport, gaming and esports fans and understanding how best to leverage their cultural relevance and knowledge to enhance our agency offering.

Skills & Experience

We’re looking for:

  • Strong relationship management skills

  • Excellent attention to detail

  • Strong organisational skills

  • Confident team player

  • Strong communication skills (written and verbal)

  • Strong skills in Microsoft Excel, Word, Powerpoint

  • Good technical awareness and embracing of new technology


Non essential, helpful to have:

  • Exposure to or experience with marketing research methodologies, particularly qualitative approaches.

  • Fandom in sport, gaming or esports


Department: Strategy
Location: Manchester
Days: Min 4 days in the office (hybrid)
Reports to:  Senior Fan Intelligence Manager
Responsible for: NA
Hours: Full time, 5 days a week 

Department
Strategy
Locations
Manchester
Remote status
Hybrid Remote

WORKPLACE AND CULTURE

 

Ear to the Ground is a place where people grow, develop and thrive.

We are proudly independent. At our core, we understand the importance of culture in enabling you to do your best work.

Progress is possible for everyone that joins us. We reward ambition, invest in talent, and encourage you to forge your own path.

Our commitment to listening is felt by our own people too; this is an agency where every voice is heard. Supportive, collaborative, social, and inspiring.

You will benefit from our Hybrid working policy and we encourage applications from candidates anywhere in the UK.

We encourage employees to be in the office for key team moments, but remain as flexible as possible to accommodate the realities of life. We support you in finding the patterns and location of working that are best for you.

 

Team Benefits

  • Private Medical Insurance & Medical Cash Plan

    Two different health plans to help you keep a healthy body and mind, and to access the help you need if you're not well.

  • Personal Development Coach

    Book time, anytime with our external development coach to support you through your goals, or help you with challenges you may be facing.

  • Hybrid working Policy

    We take a flexible approach to working arrangements at Ear to the Ground. We encourage employees to be in the office for key team moments, but remain as flexible as possible to accommodate the realities of life.  We support you in finding the patterns and location of working that are best for you.

  • Enhance Maternity, Paternity & SPL

    Packages that go above and beyond to support working parents

  • Mental Health Support inc free counselling

    We want to support our teams' mental health and do so though; mental health support pathway, 24/7 employee support helpline, free counselling, Mental Health Ambassadors

  • Many more in our brilliant benefits package

Manchester

About Ear to the Ground


EAR TO THE GROUND IS AN INDEPENDENT CREATIVE AGENCY.   

POWERED BY FAN INTELLIGENCE®, WE USE REAL-TIME LISTENING TO BUILD BRANDS THAT LEAD CULTURE.

Strategy · Manchester · Hybrid Remote

Senior Fan Intelligence Executive

Help us to create culturally impactful brands by ensuring all our work is Fan Intelligence first.

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